OP News & Announcements
Latest Photography Equipment News
Keep up on the latest product announcements from camera equipment and digital manufacturers, plus check out our featured gear in OP's In Focus section.
Thursday, November 19, 2009 Mpix New Boutique Packaging
Just in time for the holidays  Effective today, all Boutique Packaging orders will ship in our new classy cream boxes. Your prints come wrapped in French vanilla tissue paper for another layer of protection. Each package is wrapped with a rich chocolate brown grosgrain bow. Unlike the previous program, all packages will ship in boxes – no envelopes. The cost of the new packaging is $7.00.
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Thursday, November 19, 2009 Sigma Student Photography Scholarship
Now accepting applications  RONKONKOMA, NY--(Marketwire - November 19, 2009) - Sigma Corporation of America (www.sigmaphoto.com), a leading researcher, developer, manufacturer and service provider of some of the world's most impressive lines of lenses, cameras and flashes, is pleased to announce that it is now accepting applications for the company's first-ever scholarship contest.
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Wednesday, November 18, 2009 ZipShot Tripod
 The new Tamrac ZipShot tripod springs into action in seconds, so you can capture great shots and never miss another photo opportunity. Weighing just 11 ounces and measuring 15 inches high, the ZipShot can be taken practically anywhere and quickly attaches to the handles of camera bags or luggage. ZipShot features an adjustable ballhead, which allows you to position the camera at virtually any angle. It's versatile and will hold most SLRs, compact cameras and small camcorders weighing less than 3 pounds.
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Wednesday, November 18, 2009 Adobe Announces New Release Candidates
Camera Raw, Lightroom and DNG Converter  Adobe today announced the Photoshop Camera Raw 5.6, Lightroom 2.6 and DNG Converter 5.6 Release Candidates, available for immediate download on Adobe Labs. The term 'release candidate' means this update is well tested but would benefit from additional community testing to provide the highest quality experience for customers working on a variety of hardware and software configurations.
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Friday, November 6, 2009 Olympus E-P2
New 12.3-megapixel PEN features HD video  CENTER VALLEY, Pa., November 5, 2009 – Less than six months after launching the groundbreaking PEN E-P1 Micro Four Thirds camera, Olympus proves that evolutionary change can happen incredibly fast by releasing the E-P2 with even more power and performance. The new PEN, like the E-P1, is the world’s smallest 12.3-megapixel interchangeable lens system with In-body Image Stabilization. It blends the high-quality still images like that of a DSLR with High Definition (HD) video, stereo Linear PCM audio recording and In-Camera Creativity inside an ultra-portable body. Along with several new features, and eight in-camera Art Filters that can be applied to still images and HD videos, the result is mighty powerful and creative.
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Friday, November 6, 2009 Olympus Adds Two New Zoom Lenses
Designed for micro four thirds system  CENTER VALLEY, Pa., November 5, 2009 – Olympus announces today that it will introduce two new Micro Four Thirds System lenses in the first half of 2010. The new super wide-angle zoom M. ZUIKO DIGITAL ED 9-18mm f4.0-5.6 lens (18-36mm equivalent) and high-power wide to telephoto zoom M. ZUIKO DIGITAL ED 14-150mm f4.0-5.6 lens (28-300mm equivalent) offer amazing optical performance in an extraordinarily compact and lightweight design that translates into taking your PEN camera anywhere for DSLR-quality images and unmatched freedom and creativity.
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Tuesday, November 3, 2009 DxO Optics Pro 6
Sets new bar for high ISO RAW conversion  November 3, 2009 - DxO Labs is pleased to announce the immediate availability of DxO Optics Pro version 6, its award-winning software solution for demanding photographers. This new version provides the best-ever images from extreme ISO shots and further extends optical fault correction, while increasing both accessibility and productivity.
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Monday, November 2, 2009 Carl Zeiss Distagon T* 2/35
Fits all Canon EOS cameras  Thornwood, NY – A squirrel nimbly scampers along a moss-covered tree trunk. It has made a promising discovery amongst the fallen leaves of an oak tree. A deer emerges from the half darkness of the woods. A photographer documents the winter preparations of various woodland creatures. This requires a versatile, high-speed, easy to use lens that produces razor-sharp images of the details and the entire scenery.
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Tuesday, October 27, 2009 onOne Software Plug-in Suite 5
Suite offers six essential tools  Portland, OR– October 27, 2009 – onOne Software, Inc., a leading developer of innovative, time saving solutions for professional and advanced amateur photographers, today announced Plug-in Suite 5 for Adobe Photoshop. Designed to solve the most common problems facing photographers in the areas of color correction, enlarging, masking and professional photographic effects, the Plug-in Suite 5 combines full versions of six essential software tools in one affordable package: FocalPoint 2, PhotoTune 3, PhotoFrame 4.5 Professional Edition, PhotoTools 2.5 Professional Edition, Genuine Fractals 6 Professional Edition and MaskPro 4.
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Tuesday, October 27, 2009 onOne Software FocalPoint 2
Create realistic depth of field after the shoot  Portland, OR– October 27, 2009 – onOne Software, Inc., a leading developer of innovative, time saving solutions for professional and advanced amateur photographers, today announced FocalPoint 2, an Adobe Photoshop plug-in for simulating depth-of-field and selective focus. With FocalPoint 2 photographers can create realistic selective focus, depth-of-field and vignette effects that help focus attention on an area of an image in an easy to use plug-in. Photographers can create an authentic out-of-focus look with aperture shaped highlights with the new blur algorithm that accurately matches the blur a real lens would create. To assist photographers in getting the most out of FocalPoint 2, new lens presets are included that simulate desirable fast aperture lenses that cost 10 times more than FocalPoint 2. By popular demand from customers, FocalPoint 2 supports multiple FocusBugs that let photographers create multiple areas of focus or create complex depth-of-field looks. Finally, there is a new FocusBrush that allows for detailed painting in of the new blur effect in an image for those who want ultimate focus control.
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Tuesday, October 27, 2009 onOne Software PhotoTune 3
Features all-new correction engine and advanced controls  Portland, OR– October 27, 2009 – onOne Software, Inc., a leading developer of innovative, timesaving solutions for professional and advanced amateur photographers, today announced PhotoTune 3, an Adobe Photoshop plug-in for optimizing digital photos. The improved PhotoTune Wizard walks new users through the optimizing process in as little as two steps with no need to understand color theory or complex controls like levels or curves. PhotoTune 3 also offers access to advanced adjustments for pro users who want more control. A powerful feature of PhotoTools 3 is SkinTune, which can color correct portraits in just one click, with the option to correct just the skin in an image. PhotoTune 3 works as a Smart Filter in Photoshop allowing Photoshop Lightroom 2 users to open their images as Smart Objects giving them the ability to work in a non-destructive manner and the flexibility to go back and make changes later should they decide to.
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Thursday, October 22, 2009 Adobe Photoshop Lightroom 3
Beta is now available  SAN JOSE, Calif. — Oct. 22, 2009 —Adobe Systems Incorporated (Nasdaq:ADBE) today introduced Adobe® Photoshop® Lightroom® 3 beta software for Macintosh and Windows®, a public preview of new and improved functionality to be delivered in the next major release. Lightroom is the essential digital photography workflow solution, helping serious amateur and professional photographers quickly import, manage, enhance and showcase all their images from one application. Available as a free download on Adobe Labs, Lightroom 3 beta delivers a preview of new tools that will be in Lightroom 3, including more intuitive importing, unparalleled noise reduction and sharpening tools, enhanced slideshow capabilities and direct publishing to online photo sharing sites like Flickr®. Adobe encourages photographers to test this early selection of new features and provide the product team with their feedback.
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Thursday, October 22, 2009 Nik Software Announces Viveza 2
For Photoshop, Lightroom and Aperture  New York, NY (PhotoPlus Expo Booth #766) – October 22, 2009 – Nik Software announces today Viveza 2, an upgrade to its award winning and revolutionary plug-in for selective color and light control. Available in December, Viveza 2 now offers users robust global adjustments and precise selective controls that utilize Nik Software’s award-winning U Point® technology. Viveza 2 eliminates the need to create complicated selections or layer masks and provides a powerful solution for users looking to save time and effort when editing images.
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Thursday, October 22, 2009 Epson Photo Viewers
Now feature tethered shooting  LONG BEACH, Calif., – Oct. 22, 2009 – Epson America today announced new tethering capabilities for its award-winning line of multimedia photo viewers – the Epson P-6000 and P-7000. This new photo viewer feature, exclusive to Epson, allows photographers to instantly view and save images to the viewer as they are shot, streamlining the process of creating backup files and evaluating images in studio or on location.
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Thursday, October 22, 2009 Lensbaby Announces Two New Optics
New additions expand creative possibilities  New York, NY, (October 22, 2009) PhotoPlus Expo Booth #1218 – Lensbaby announces today the addition of the new Fisheye Optic and Soft Focus Optic to the Lensbaby Optic Swap System. Each new optic is available for use with the Lensbaby Composer and Muse. In addition, the Soft Focus Optic is compatible with the Lensbaby Control Freak.
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Thursday, October 22, 2009 AsukaBook USA Announces New Products
New book format and more design options  New York, NY, PhotoPlus Expo Booth #848 (October 22, 2009) – AsukaBook USA, producer of the finest quality coffee table style books, announces a new album choice, a new book size available in all lines and faster turnaround time on orders for professional photographers and designers looking to offer their clients high quality products and faster than ever service. AsukaBook USA, a division of Kubota Photo Design Inc., now has a total of six different book lines available from which to choose.
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Thursday, October 22, 2009 AsukaBook USA AB AlbumOnline Service
Free service offered exclusively to AsukaBook customers  New York, NY, PhotoPlus Expo Booth #848 (October 22, 2009) – AsukaBook USA, producer of the finest quality coffee table style books, announces its new AB AlbumOnline service.
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Thursday, October 22, 2009 AsukaBook Design Templates Available Through Red Boot Design
Templates will start around $20-$30  New York, NY, PhotoPlus Expo Booth #848 (October 22, 2009) – AsukaBook USA, a division of Kubota Photo Design Inc. and producer of the finest quality coffee table style books, announces today that its album design templates have been added to Red Boot Design’s list of products and services.
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Thursday, October 22, 2009 Kubota RPG SpeedKeys 2.0
For Adobe Photoshop Lightroom 2  New York, NY, PhotoPlus Expo Booth #854 – (October 22, 2009) – Kubota Image Tools is pleased to announce the newest addition to the Kubota Lightspeed Workflow family – new Kubota RPG SpeedKeys 2.0 for Lightroom 2. Kubota RPG SpeedKeys 2.0 for Lightroom 2 is a customizable wireless USB keypad with preset 1-button access to: essential adjustments such as brightness, exposure, fill light and more; the most popular Kubota Lightroom presets; and advanced tools such as paint with light, burn, soften skin, and hand-color.
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Tuesday, October 20, 2009 Canon EOS-1D Mark IV
Features include a redesigned 45-Point autofocus system  LAKE SUCCESS, N.Y., October 20, 2009 – Canon U.S.A., Inc., a leader in digital imaging, is proud to introduce the next evolution in the EOS 1D series of cameras: the Canon EOS-1D Mark IV Digital SLR camera. The EOS-1D Mark IV is a high-speed multimedia performance monster with a 16-megapixel Canon CMOS sensor, Dual DIGIC 4 Imaging Processors, and 14-bit A/D data conversion, all at 10 frames-per-second (fps), with the widest ISO range Canon has produced to date. This new camera also features 1080p Full High-Definition video capture at selectable frame rates packaged in Canon's most rugged and durable professional camera body.
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