OP News & Announcements
Latest Photography Equipment News
Keep up on the latest product announcements from camera equipment and digital manufacturers, plus check out our featured gear in OP's In Focus section.
New Think Tank Photo Backpack
Features Enhanced Security For Air Travel
 SANTA ROSA, CALIF –Think Tank Photo announces that it has enhanced the security features of its lineup of backpacks. With these new design solutions, photographers can now carry their bodies, lenses, and accessories onto aircraft with different carry on requirements, legally store them in overhead bins or under the seat, and secure them to immoveable objects once they land.
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RED Announces DSMC
Modular Camera System that Doubles as D-SLR and Video
 The Red DSMC System
Scarlet and EPIC are the DNA of RED's new DSMC system. Using a DSMC (Digital Stills and Motion Camera) lets you shoot no-compromise still or motion images with the same camera. Well Actually with over a trillion different cameras. Configure your camera to handle like a DSLR... or a cinema camera... or anything you can imagine.
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Sigma Corporation Acquires Foveon
Three-layer Image Sensor Developer Joins Sigma Team
 Kawasaki, Japan, November 11th, 2008 - Sigma Corporation (Location: Kawasaki, Japan) has acquired 100% of the stock of the company that developed the original three-layer image sensor, Foveon, Inc. Foveon will continue its sensor development operations in San Jose, CA, USA.
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Olympus Announces New E-30
Expands Vision with Artistic Filters and Multiple Exposures
 CENTER VALLEY, Pa., November 5, 2008 – Through the centuries, legendary artists have expressed their individuality by relying on active imaginations and keen eyes to produce artistic masterpieces that alter reality to reveal a profound truth or feeling. The Olympus E-30 digital SLR (single lens reflex) camera is a powerful tool that takes the art of photography to new creative heights by offering the artistic freedom to capture what you see in your mind’s eye, not just what you see through the camera lens.
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Canon Lens Rebate
Save Money on Select Canon Lenses
 Save up to $125 on select Canon Lenses with our new Canon Instant Savings Rebate. Purchases eligible for this rebate must be made between October 19, 2008 and January 17, 2009.
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Tiffen Dfx v2.0 For CS4
New Plug-in Compatibility with Adobe Photoshop
 Hauppauge, New York – In conjunction with Adobe’s release of its Photoshop Creative Suite 4 for Windows, Tiffen is pleased to announce the availability of a new Dfx v2.0 plug-in specifically for Adobe CS4 owners wanting to take advantage of 64 bit capability.
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Nik Software Announces Complete Collection
Five Great Plug-ins for Apple Aperture
 New York, NY (Photo Plus Expo, Booth #1448) – October 23, 2008 – Nik Software today announced the availability of its new Complete Collection for Aperture, bringing all of the company’s award-winning digital imaging software products to Apple’s groundbreaking photo editing and management software. This Aperture specific bundle is available at a new low price of $299.95.
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New onOne Software Releases
Introducing the new Genuine Fractals 6, PhotoTools 2 and Plug-in Suite 4.5
 New York, NY (October 23, 2008) PhotoPlus Expo Booth #1055 – onOne Software, Inc., a leading developer of innovative software tools for photographers, today announced Genuine Fractals 6 Professional Edition and Genuine Fractals 6 Standard Edition. Genuine Fractals 6 adds several new features designed to help photographers get the best enlargements possible. These new features include texture presets, a new gallery wrap function, batch processing, tiling for smaller printers and support for Adobe® Photoshop® CS4, Adobe Photoshop CS4 Extended and Adobe Photoshop Lightroom® 2.
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Manfrotto Announces New Products
Launches New D.I.Y. Photo Kits and Carbon Fiber Tripods
 Ramsey, NJ (October 23, 2008) – Manfrotto, a world leading manufacturer of professional photo and video support products, today introduced its D.I.Y. series of comprehensive athome photography kits. Designed for the enthusiast, the D.I.Y. series comprises four kits, each of which combines specific Manfrotto support products that work together as a system to assure optimal lighting results for the most common and sought after photo applications.
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Olympus Offers Limited Edition Komachi Kit
E-420 D-SLR With Beauty, Elegance and Performance
 CENTER VALLEY, Pa., October 21, 2008 – Named after famous Japanese poet Ono no Komachi, who was renowned for her beauty, the E-420 Komachi Kit certainly lives up to its namesake. The new limited-edition kit caters to those looking for amazing image quality in a small and light digital SLR (single lens reflex) camera with an elegant design.
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onOne Software Releases PhotoFrame 4
Includes Support for Lightroom 2 and Aperture 2.1
 Portland, OR – October 16, 2008 – onOne Software, Inc., a leading developer of innovative software tools for photographers, today announces the immediate availability of two upgrades to their award-winning PhotoFrame plug-in. PhotoFrame 4 Professional and Standard Editions are designed to help photographers add the perfect finishing touch to digital photos.
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New Think Tank Photo Backpack
First to Expand and Fit D-SLR Equipment
 SANTA ROSA, CALIF – In December, Think Tank Photo will release the Shape ShifterTM, the first backpack designed to expand and contract to fit DSLR equipment. By contracting down to 3 inches, the backpack keeps photographers from having to carryaround a large foam box on their backs once their equipment is removed. To be alerted when the backpack is available, go to www.thinktankphoto.com/shapeshifter.
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New Four Thirds Interoperability
Olympus, Panasonic and Sigma Launch Update Service for Four Thirds lenses
 Olympus Imaging Corporation (hereinafter "Olympus"), Panasonic Corporation (hereinafter "Panasonic"),and Sigma Corporation (hereinafter "Sigma") have joined forces to launch an online firmware update service that will enable users to easily update the firmware in interchangeable DSLR lenses compliant with the Four Thirds System Standard, even when the camera and lens are not made by the same manufacturer. Scheduled to start on October 15, 2008, this new joint service is the first of its kind in the industry*.
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Adobe Creative Suite 4 Now Shipping
Improved Workflow Efficiency, New Innovations and Speed
 SAN JOSE, Calif. - Oct. 15, 2008 - Adobe Systems Incorporated (Nasdaq:ADBE) today announced the immediate availability of the Adobe® Creative Suite® 4 product family, the highly-anticipated release of industry-leading design and development software for virtually every creative workflow. Delivering radical breakthroughs in workflow efficiency - and packed with hundreds of innovative, time saving features - the new Creative Suite 4 product line advances the creative process across print, Web, interactive, film, video and mobile.
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Phase One Releases Capture One 4 PRO
Delivers Superior Image Quality; Adapts to Pros
 COPENHAGEN, October 15, 2008 -- Phase One A/S today announced the immediate availability of Capture One 4 PRO, the RAW workflow software for photographers focused on transforming RAW files into the highest quality photographs.
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Apple Releases New MacBook Family
Faster, New Technology and More Affordable
 CUPERTINO, California—October 14, 2008—Apple® today unveiled an all new MacBook® family that redefines notebook design, and at the same time dramatically lowers the entry price for advanced notebook features including all-metal enclosures and pro-performance notebook graphics by $700 to make them far more affordable. The new MacBook and 15-inch MacBook Pro both have a precision unibody enclosure crafted from a single block of aluminum, resulting in thinner, more durable and incredibly beautiful designs. In addition, every member of the new MacBook family includes state of the art NVIDIA graphics, brilliant instant-on LED-backlit displays and new large glass Multi-Touch™ trackpads that offer almost 40 percent more tracking area and support more Multi-Touch gestures. The entire new MacBook family meets stringent Energy Star 4.0, EPEAT Gold and RoHS environmental standards, and leads the industry in the elimination of toxic chemicals by containing no brominated flame retardants, using only PVC-free internal cables and components, and using energy efficient LED-backlit displays that are mercury-free and made with arsenic-free glass.
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Earn Money For Your Photos
Contest for Students of the Digital Photo Academy
 Each month, the Panasonic Digital Photo Academy (DPA) will award two new DPA students $100 for their selected image from the Student Gallery on their Web site. The winning images will be chosen by the 15th of each month, and the student will be notified and the prizes will be awarded by the 30th of each month. In order for images to be eligible, they need to be uploaded to the DPA site under the Gallery section.
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New Additions to Hahnemuhle Line
Papers and Canvasses to be Exhibited at PhotoPlus Expo
 Woodstock, IL October 13, 2008 Hahnemuhle USA is pleased to announce that they will once again be exhibiting at PhotoPlus Expo from October 23 through 25th 2008 at the Jacob K. Javits Convention Center in New York City.
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