OP News & Announcements
Latest Photography Equipment News
Keep up on the latest product announcements from camera equipment and digital manufacturers, plus check out our featured gear in OP's In Focus section.
Thursday, June 21, 2012 Sammon Says Socialize or SuccumbNew app is called Social Media Marketing for Photographers  In Rick Sammon latest (his 10th) app, Social Media Marketing for Photographers, this seasoned pro gets you started on social media . . . and on the all-important business side of photography, as well. The app is available for both the iPad and iPhone. It's Rick's one-hour soial media presentation that has been given around the country. Introductory price (until July 15) is $9.99. After that the price goes to $19.00. Link:
http://itunes.apple.com/us/app/social-media-marketing-by/id534916985?ls=1&mt=8 |
Tuesday, June 19, 2012 Sigma 18-250mm F3.5-6.3 DC Macro OS HSMNew Thermally Stable Composite material is used in the lens barrel  Ronkonkoma, NY, June 15, 2012 – Sigma Corporation of America, a leading
researcher, developer, manufacturer and service provider of some of the
world's most impressive lines of lenses, cameras and flashes, is pleased
to announce the availability of its new Sigma 18-250mm F3.5-6.3 DC
Macro OS HSM lens starting in July 2012. Pricing is still pending. |
Friday, June 8, 2012 Canon EOS Rebel T4i DSLR Plus two new STM lenses  LAKE SUCCESS, N.Y., June 8, 2012 – Canon U.S.A., Inc., a leader in
digital imaging, today announced a new flagship model in its most
popular EOS Rebel line, the Canon EOS Rebel T4i Digital SLR Camera. The
new EOS Rebel T4i features incredible image quality with an 18-megapixel
CMOS (APS-C) sensor, DIGIC 5 Image Processor that helps capture all the
action with high-speed continuous shooting of up to five frames per
second (fps) and an extended ISO range of 100–12800 (expandable to 25600
in H mode) that gives photographers the opportunities to take the EOS
Rebel T4i into more shooting situations than ever before. |
Monday, June 4, 2012 Canon U.S.A. Photography in the ParksGives visitors free equipment loans and instruction  LAKE SUCCESS, N.Y., June 4, 2012 – Canon U.S.A. Inc., a leader in
digital imaging solutions, is once again joining forces with several of
the country’s acclaimed national parks to offer free photography
workshops to visitors this summer. The Canon Photography in the Parks
Program provides participants with free equipment loans and professional
photography instruction as they take part in a guided walking photo
tour. Following the tour, participants have the opportunity to print
images for free and take home a CD of their image files. Visitors of all
ages and experience levels are welcome to participate.
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Tuesday, May 22, 2012 Pentax K-30Incorporates weather-resistant features  Denver, CO (May 21, 2012) – PENTAX RICOH IMAGING AMERICAS CORPORATION
today announces the introduction of its new weather and dust resistant
digital SLR camera – the PENTAX K-30. Ideal for photographers with
active outdoor lifestyles, the new PENTAX K-30 combines a compact,
lightweight body with many advanced features found only in higher end
DSLR camera models, such as a weather, dust and cold resistant body, a
glass prism optical finder with 100% field of view, state-of-the-art
autofocusing, and full HD video recording capabilities. |
Tuesday, May 22, 2012 Pentax-DA 50mm f/1.8 lensCompact, lightweight autofocus lens for Pentax K-Mount cameras  Denver, CO (May 21, 2012) – PENTAX RICOH IMAGING AMERICAS CORPORATION
today announces the introduction of its new smc PENTAX-DA 50mm f/1.8
medium-telephoto autofocus lens, which is designed exclusively for use
with the company’s K-mount interchangeable-lens (ILC) digital cameras.
Thanks to state-of-the-art optical design technology from PENTAX, the
lens’ image coverage is optimized for PENTAX K-mount ILC cameras to
deliver sharp, clear images from edge to edge. With a sleek, modern look
and a lightweight body, the new PENTAX-DA 50mm f/1.8 lens was designed
with versatility and flexibility in mind and is ideal for photographers
of varying levels, from amateurs to professionals. |
Friday, May 18, 2012 Phase One's First Live Inspiration StreamPremieres May 23  COPENHAGEN, May 16, 2012 — Phase One is launching a series of
one-of-a-kind online events entitled “Phase One Live; Your Inspiration
Stream.” Hosted by Phase One and some of the world’s leading
photographers, each event will showcase a specific photography project
-- tracking each step in that project’s workflow from conception through
completion. The premiere event on May 23 features award winning British
landscape photographer, Joe Cornish. |
Monday, May 7, 2012 Adobe Creative Suite 6 Now AvailableAdobe Creative Cloud Coming May 11  SAN JOSE, Calif. — May 7, 2012 — Adobe Systems Incorporated
(Nasdaq:ADBE) today announced the immediate availability of Adobe®
Creative Suite® 6 software. The CS6 product line includes powerful new
releases of Photoshop®, InDesign®, lllustrator®, Dreamweaver®, Adobe
Premiere® Pro, After Effects®, Flash® Professional and other products as
well as four suite versions – Creative Suite 6 Design & Web
Premium; Creative Suite 6 Design Standard; Creative Suite 6 Production
Premium; and Creative Suite 6 Master Collection. |
Thursday, April 19, 2012 Nikon D3200Features include 24.2-megapixel high resolution and wireless connectivity to mobile devices  MELVILLE, N.Y. (APRIL 19, 2012) – Today, imaging leader Nikon Inc.
introduced the new 24.2-megapixel Nikon D3200 HD-SLR; a camera designed
for photo enthusiasts ready to step up to a D-SLR or for the busy family
memory keeper with an active lifestyle who demands a camera that can
keep pace. From low-light to fast action, the D3200 delivers the amazing
image quality Nikon is known for, either indoors or outside. Whether
new to photography or upgrading from a point-and-shoot, the D3200
features Nikon’s acclaimed instructive Guide Mode to help unleash the
photographer in everyone. From candid action shots to staged portraits
that flatter, the Nikon D3200 provides the power to capture every moment
easily and beautifully with stellar image quality and in stunning Full
HD (1080p) video. |
Thursday, April 19, 2012 Nikon AF-S NIKKOR 28mm f/1.8GLatest addition to FX-format f/1.8 prime lenses  MELVILLE, N.Y. (April 19, 2012) – Today, Nikon Inc. announced the
wide-angle AF-S NIKKOR 28mm f/1.8G, a fixed focal length lens with a
large maximum aperture to carry on the legacy of superior NIKKOR imaging
technology for enthusiasts and professionals. With a large maximum
aperture of f/1.8 and Nikon’s exclusive Nano Crystal Coat to reduce
ghost and flare, the 28mm FX-format lens offers stunning sharpness and
versatility for both photos and HD video. |
Monday, April 9, 2012 Tamron SP 24-70mm F/2.8 Di VC USDHigh-speed standard zoom with built-in Vibration Compensation  April 5, 2012, Commack, NY －Tamron USA, Inc. announced the SP 24-70mm
F/2.8 Di VC USD (Model A007), the world's first1 full-size high-speed
standard zoom lens equipped with VC (Vibration Compensation) image
stabilization and USD (Ultrasonic Silent Drive)[2], with resolution at
the top of its class, will be available starting April 26, 2012 in Canon
mount with Nikon mount following. Delivery of the Sony mount version
has not been released. |
Thursday, March 22, 2012 Photoshop CS6 Beta Now AvailableFirst major release since April 2010  Adobe Systems Incorporated (Nasdaq:ADBE) today announced Adobe Photoshop
CS6 beta, a preview of what’s to come in the next release of the
industry standard in digital imaging, is available as a free download
from Adobe Labs. Customers can download the beta, try out the experience
and provide feedback to the product team. Packed with groundbreaking
new innovations, features and incredible performance enhancements,
Photoshop CS6 beta is available for the Mac OS and Microsoft Windows
platforms. The final release is expected in the first half of 2012. |
Wednesday, March 21, 2012 Olympus E-5 and PEN UpdatesStabilizes operation when using SDXC cards; improves external flash  Today Olympus announces the release of new firmware for the E-5, E-P3,
E-PL3, E-PM1 and E-PL2 that stabilizes operation when using SDXC cards
larger than 48 GB and, for the E-PL3 and E-PM1, improves external flash
operation in RC mode. |
Friday, March 16, 2012 Carl Zeiss Distagon T* 2,8/15Features large 110-degree angle of view and fast f/2.8 aperture  The super wide angle Distagon T* 2,8/15 will be available with an EF
(ZE) or F bayonet (ZF.2). With an extra-large angle of view of
110 degrees in combination with a fast f/2.8 aperture, the lens enables
the features for dramatic perspectives and performance demanded by the
most ambitious landscape and architectural photographers. With a unique
ability to capture events in a natural and extraordinary manner, it is
also an ideal companion for advertising, journalism and commercial
photography. |
Tuesday, March 13, 2012 Sony α57Shoots stills at up to 12 fps and captures full HD video at 60p, 60i or 24p  SAN DIEGO, March 12, 2012 -- A wider palette of creative options is now
accessible to more shooters with the α57 camera, the newest addition to
Sony’s popular line of A-mount cameras employing Translucent Mirror
Technology.
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Tuesday, March 13, 2012 Manfrotto MVK502AM Tripod SystemSupports up to 13.2 pounds  LAS VEGAS, NV (April 14-April 19, 2012) – Manfrotto Distribution, world
leader in the equipment and accessories industry for photography and
imaging, has announced the launch of the new MVK502AM Tripod System.
The system will debut at the National Association of Broadcasters show
in Las Vegas. |
Tuesday, March 13, 2012 Manfrotto SYMPLAModular rigs for HD video DSLRs and camcorders  LAS VEGAS, NV (April 14-April 19, 2012) – Manfrotto Distribution, world
leader in the equipment and accessories industry for photography and
imaging, has announced the launch of SYMPLA, a new family of modular
rigs for HDSLR’s, and camcorders. Aimed at making the videographer’s
life simpler, SYMPLA will debut at the National Association of
Broadcasters show in Las Vegas. |
Tuesday, March 6, 2012 Adobe Photoshop Lightroom 4New adjustment controls maximize dynamic range  Adobe Systems Incorporated (Nasdaq:ADBE) today announced the
availability of Adobe Photoshop Lightroom 4 software for Mac OS and
Windows. Lightroom is the essential digital photography workflow
solution helping amateur and professional photographers quickly import,
manage, enhance and showcase their images. First released as a public
beta in January 2012, the final version of Lightroom 4 is now available
for US$149 for the full version and US$79 for the upgrade, providing an
incredible value for photographers. Lightroom 4 introduces refined
technology for superior shadow and highlight processing, ability to
create photo books, additional local adjustment controls, and enhanced
video support. |
Tuesday, March 6, 2012 Manfrotto Tripod SystemLightweight, compact and sturdy  LAS VEGAS, NV (April 14-April 19, 2012) – Manfrotto Distribution, world
leader in the equipment and accessories industry for photography and
imaging, has announced the launch of the new 701HDV, MVT502AM Tripod
System. The system will debut at the National Association of
Broadcasters show in Las Vegas. |
Tuesday, March 6, 2012 New Kata Lineup Includes video backpacks, rain covers and shoulder bags  LAS VEGAS, NV (April 14-April 19, 2012) – Manfrotto Distribution, world
leader in the equipment and accessories industry for imaging, brings a
stellar lineup of Kata video backpacks, rain covers and shoulder bags to
the National Association of Broadcasters show in Las Vegas. Designed
especially for professional videographers, Kata’s products set the
standard for carrying and protective solutions. |
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