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OP News & Announcements

Latest Photography Equipment News


Keep up on the latest product announcements from camera equipment and digital manufacturers, plus check out our featured gear in OP's In Focus section.


Tuesday, May 13, 2008

Olympus E-520 Delivers In-Body Image Stabilization and Autofocus Live View

CENTER VALLEY, Pa., May 13, 2008 – The new Olympus E-520 digital single lens reflex (DSLR) camera delivers brilliant images thanks to advanced technologies that help take the blur out. Industry leading Image Stabilization built into the portable camera body compensates for movement so that images are sharp and blur-free with any lens and even at slow shutter speeds. Autofocus Live View brings subjects into sharp focus on the camera’s HyperCrystal™ II LCD.

Tuesday, May 13, 2008

New Olympus Super-Wide-Angle Zoom Lens

CENTER VALLEY, Pa., May 13, 2008 – Olympus has applied its optical expertise to develop the Zuiko Digital 18-36mm equivalent (ED 9-18mm Four Thirds) f4.0-f5.6, a super-wide-angle zoom lens covering a wide focal length range. This compact ultra-wide-angle zoom lens can be used on any of the Olympus E-System digital single lens reflex (DSLR) camera bodies, and measures only 3 inches long and weighs a mere 9.88 ounces for greater portability.


Tuesday, May 13, 2008

Adobe Updates Digital Negative Specification

Adobe has released an update to the Adobe Digital Negative specification (DNG), a publicly available archival format for the raw files generated by digital cameras.

Tuesday, May 13, 2008

onOne Software Announces Availability of Essentials 2 Imaging Software for iPhoto

Portland, OR - May 12, 2008 - onOne Software, Inc., announces today the availability of Essentials 2 software for iPhoto users. Essentials 2 for iPhoto is a collection of four easy-to-use software tools to help correct color, creatively blur a photo for dramatic visual impact, add creative borders and resize digital images for high quality large prints. The software tools included within Essentials 2 for iPhoto are based on technology used in the professional level onOne Software Photoshop plug-ins PhotoTune 2.2, FocalPoint 1.0, PhotoFrame 3.1 and Genuine Fractals 5.

Friday, May 9, 2008

Digital Foci Ships New “Image Moments 8″ Digital Photo Frame

Los Angeles – Digital Foci, Inc. (www.digitalfoci.com) announced today that it’s now shipping the new “Image Moments 8” 8-inch screen digital photo frame, just in time for Mother’s Day. “Image Moments 8” features advanced LED Backlight Technology, 450MB of internal memory, and built-in memory card slots to let you display and share photos in sharp, vibrant color on its high-resolution digital LCD screen.

Monday, May 5, 2008

Canon Celebrates Production Of 40 Million EF Lenses

LAKE SUCCESS, N.Y., April 29, 2008 — Canon U.S.A., Inc. is proud to announce that Canon Inc. has achieved a new lens-manufacturing milestone as production of the Company’s EF lenses passed the 40-million mark.
Production of interchangeable EF lenses for Canon EOS-series AF (autofocus) single-lens reflex cameras began in 1987 at the Company’s Utsunomiya Plant. Canon commemorated the production of its 10 millionth EF lens in August 1995, its 20 millionth in February 2001, its 30 millionth in January 2006 and, a mere two years and three months later, has now surpassed the 40-million-unit mark. This achievement reflects users’ high level of satisfaction with the innovative technology and quality offered by EF lenses, as well as with Canon’s marketing operations and service.

Monday, May 5, 2008

Divers Descend Into Turks & Caicos For Underwater Photo Competition

TURKS AND CAICOS, BWI (May 5, 2008) – The Turks & Caicos Islands, a burgeoning luxury Caribbean destination featuring world-class beaches, will host the Fourth Annual Underwater Photographic Competition June – September 2008, offering $25,000 in prizes.

Tuesday, April 29, 2008

Ilford Photo Comes To Aid Of Large Format Photographers

As part of its campaign to ‘Defend the Darkroom’, ILFORD PHOTO - the highly respected monochrome brand of HARMAN technology Limited – has announced a special initiative in support of ultra large format (ULF) photographers.

Tuesday, April 29, 2008

Canon U.S.A.’s Third Annual Photography In The Parks Photo Contest

LAKE SUCCESS, N.Y., April 24, 2008 – In a continuing effort to inspire Americans to visit their national and state parks and photograph their beauty, Canon U.S.A., Inc., a leader in digital imaging, today announced a call for entries for the third annual Canon Photography In The Parks Photo Contest*. The contest invites eligible photography enthusiasts, from April 22nd to September 30th, 2008, to enter the contest by submitting images from any park or monument in America. Participants are invited to enter their “Inspirational Nature Images,” the theme for this year’s contest. Canon is also enhancing the photo contest by extending the age range of eligible participants to non-professional photographers ages 13 and up.

Tuesday, April 29, 2008

Canon U.S.A. Plants The Seed For The Canon Forest Program

Lake Success, N.Y., April 22, 2008 – Canon U.S.A, Inc., a leader in digital imaging, and the American Park Network today announced The Canon Forest Program, a nationwide promotional campaign. Beginning in May and running through August, for every 10 new and existing Canon Generation Green products registered, Canon will plant a tree and offer consumers the opportunity to take part in several volunteer programs that will help to revitalize urban parks, gardens and public lands.

Monday, April 21, 2008

Duggal Visual Solutions Launches Green Initiative

New York, NY—Duggal Visual Solutions, Inc., the world-renowned photo-imaging company, has launched Duggal EcoImaging, a comprehensive sustainability initiative to set a new industry standard by adopting environmental practices in the printing industry.

Friday, April 11, 2008

Adobe Delivers Photoshop Lightroom 2.0 Beta

SAN JOSE, Calif. - April 2, 2008 - Adobe Systems Incorporated (Nasdaq:ADBE) today announced Adobe Photoshop Lightroom 2.0 beta, a public preview of new and improved functionality to be delivered in the next major release. Lightroom is the professional photographer’s essential toolbox, providing one application for managing, adjusting, and presenting large volumes of digital photographs. Lightroom 2.0 beta will feature enhancements such as dual-monitor support, localized dodge and burn correction and will be the first Adobe application to support 64-bit for Mac OS X 10.5 Intel Macs and Microsoft Vista 64-bit operating systems.

Friday, March 21, 2008

38th Annual National Wildlife Photo Contest

The editors of National Wildlife magazine invite photographers from all levels of expertise to enter National Wildlife’s 2008 Photo Contest, its expanded 38th annual photography competition.


Thursday, March 20, 2008

Sekonic Introduces New DTS Software for L-758DR Meter

Elmsford, NY – March 18, 2008 – Sekonic announced the release of new Data Transfer Software for the L-758DR exposure meter. The software is used to create and edit camera exposure profiles and then transfer them to the L-758DR for extremely accurate control of exposure. Along with the sensor’s dynamic range, it records the unique variations of your digital camera, such as the effects of shutter speed and aperture mechanisms as well as the characteristics of the lens in use.

Friday, February 1, 2008

Sony Introduces Two D-SLRs With “Quick AF Live” View System

SAN DIEGO, Jan. 30, 2008 – Sony is bringing live-view shooting to its digital SLR camera line with today’s introduction of a 14.2-megapixel α (alpha) DSLR-A350 camera and 10.2-megapixel α (alpha) DSLR-A300 model. Both cameras feature new technologies that make picture taking faster, easier, and more familiar for first-time DSLR users.

Friday, February 1, 2008

Sony Expands Alpha Lens System With Two High-Performance Zooms

SAN DIEGO, Jan. 30, 2008 – Sony today announced two new high performance zoom lenses that offer α (alpha) digital SLR camera users more options for high picture quality.

Tuesday, January 29, 2008

Olympus Announces Firmware Updates for E-System Components

The ability to update the firmware in E-System components; bodies, lenses, flash units; is one of the key advantages of a 100% digital design. Firmware updates are available through Olympus Master and Olympus Studio software applications.
The following firmware updates are now available:


Tuesday, January 29, 2008

Nikon Unveils New D60 Digital SLR

MELVILLE, N.Y. (Jan. 28, 2008) – Nikon, Inc., today introduced the new D60 digital SLR camera, which provides consumers with stunning picture quality and versatility in an easy-to-use, compact camera design. The D60 joins Nikon’s award-winning line of D-series digital SLR cameras and shares a form factor similar to the D40 – Nikon’s smallest D-SLR camera ever. With 10.2 effective megapixels and a wealth of innovative and user-friendly features, the D60 enables both photo enthusiasts and those new to digital SLR photography to capture incredible images like never before.

Tuesday, January 29, 2008

Nikon Announces Six Colorful, Consumer Friendly COOLPIX Cameras

MELVILLE, NY (Jan. 28, 2008) – Nikon’s COOLPIX line is receiving a makeover with the addition of six colorful cameras. Available in colors such as Plum, Cool Blue and Ruby Red, these new COOLPIX cameras offer the consumer the opportunity to not only express themselves with their photos but with their cameras as well. In addition to new colorful bodies, the COOLPIX line boasts innovative technologies to ensure the picture is bright, in focus and the subject is free of red-eye. Powering each COOLPIX camera is EXPEED, Nikon’s imaging processing engine to produce sharp photos with outstanding clarity.

Tuesday, January 29, 2008

Nikon Introduces AF-S Micro NIKKOR 60mm f/2.8G ED Lens

MELVILLE, N.Y. (JAN. 28, 2008) – Nikon, Inc., today introduced the new AF-S Micro NIKKOR 60mm f/2.8G ED lens engineered specifically for extreme close-up photography, and perfectly suited for general imaging as well. The new AF-S Micro NIKKOR 60mm f/2.8G ED lens can focus at a distance of approximately 0.185m (.6 ft.) at its closest, and allows photographers to capture breathtaking close-up photography with reproduction ratios up to 1:1 (life-size).

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