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Latest Photography Equipment News


Keep up on the latest product announcements from camera equipment and digital manufacturers, plus check out our featured gear in OP's In Focus section.


Friday, June 1, 2007

Panasonic LUMIX Digital Photo Academy in Los Angeles

Panasonic recently announced the introduction of LUMIX Digital Photo Academy, a series of workshop for all digital camera owners who want to maximize their cameras’ features and create more rewarding and enjoyable photo experiences. Digital Photo Academy is launching in 20 cities this month, including Los Angeles.

Friday, June 1, 2007

Panasonic LUMIX Brings Digital Photo Academy To 20 Cities

Panasonic LUMIX announces the dates and locations of its first Digital Photo Academy workshops in 20 cities across the United States. Digital Photo Academy is a series of classes for all digital camera owners who want to maximize their cameras’ features and create more rewarding and enjoyable photo experiences.  The Academy courses are taught by local professional photographers, giving students ongoing access to photo experts and tips in their own community.  Furthermore, after courses have finished, participants can enter photo contests and assignments with other Academy students from across the country.

Monday, May 7, 2007

Canon’s New PowerShot S5 IS and SD850 IS Digital ELPH Cameras Set New Standards

Lake Success, N.Y., May 7, 2007 – From soccer moms snapping still photos and movie clips of their kids from the sidelines with a single digital camera to party-goers wanting to capture important moments on the social scene with a discreet digital camera that can unobtrusively slip into a clutch purse or shirt pocket, Canon’s market-leading line of PowerShot cameras fits any lifestyle. Adding to the breadth of an already auspicious product portfolio, Canon U.S.A., Inc. is proud to announce the PowerShot S5 IS and PowerShot SD850 IS Digital ELPH cameras.

Monday, May 7, 2007

Canon’s New HR10 HD Camcorder Offers Full High Definition

Lake Success, N.Y., May 7, 2007 – Creating High Definition (HD) home movies is now super-simple with the introduction of the HR10 High Definition Camcorder from Canon U.S.A., Inc. This Canon HD camcorder calls on the Company’s optical heritage, proprietary CMOS image sensor and HD expertise to help users effortlessly create and share High Definition movies on convenient DVD discs.

Friday, April 27, 2007

onOne Software Now Shipping Genuine Fractals 5 and Genuine Fractals Print Pro 5

Portland, OR - April 27, 2007 - onOne Software, Inc., announces today the immediate availability of its Photoshop® CS3 compatible Genuine Fractals 5 and Genuine Fractals Print Pro 5 Photoshop plug-ins. Featuring improved scaling technology, faster performance, several new features, a new user interface and greater ease of use, Genuine Fractals 5 now enables users to enlarge their digital images over 1000% (10,000% area equivalent) with no loss in image quality.

Tuesday, April 24, 2007

Pinnacle Systems Introduces the Next Generation of Video Editing Software

Tewksbury, Mass., April 24, 2007 – Avid Technology, Inc. (NASDAQ: AVID), today announced that its Consumer division, Pinnacle Systems, Inc., is launching the next-generation Pinnacle Studio line of video editing software, the first choice in consumer video editing software solutions. Slated to reach store shelves in May 2007, the Pinnacle Studio 11 family is designed to meet the needs of a wide range of video enthusiasts with three products – Studio, Studio Plus and Studio Ultimate.  The product family offers powerful video creation and sharing capabilities that address the latest consumer video trends, including support for new HD media types like AVCHD, the new operating system Microsoft Windows Vista, and Web publishing for online video sharing.

Tuesday, April 24, 2007

Digital Film Tools Releases Adobe CS3 and Avid Intel Mac Compatible Software

April 21, 2007 — Digital Film Tools releases new versions of 55mm, Digital Film Lab, EZ Mask, Light, Ozone, Snap and zMatte for Adobe Photoshop versions 7 through CS3 and Photoshop Elements as well as new Intel Mac compatible versions of 55mm, Digital Film Lab, Composite Suite, and zMatte for Avid Editing Systems– specifically Avid Media Composer 2.5.1 and higher and Avid Xpress Pro 5.5.1 and higher.

Friday, April 20, 2007

Tamron Announces “Make Your Mark” Photo Contest For Tamron Lens Users

Now here’s your chance to really make your mark as a photographer. Take a picture of a natural or manmade landmark from anywhere on the four corners of the globe and submit it to Tamron’s 2007 Photo Contest: “Make Your Mark: Photographing Natural or Manmade Landmarks Around the World.” The leading photo lens company is looking for images from photo enthusiasts that creatively capture a natural or manmade landmark. Images can range from natural splendors like the Grand Canyon or Niagara Falls, or manmade wonders such as the Eiffel Tower or the Taj Majal. The Tamron photo contest is open to Tamron lens owners residing in the USA.

Thursday, April 19, 2007

Transcend Announces 8GB SDHC (Class 6) Card

Transcend Information, Inc., a global leading company in flash memory cards, is very pleased to announce its 8GB high-speed SD High Capacity (SDHC) Class 6 card. Formatted in FAT32, the SDHC is the new generation of SD cards (Version 2.0) that can reach up to an enormous 32GB capacity.

Thursday, April 19, 2007

LaCie Delivers 26-inch Widescreen LCD

PORTLAND, OR (April 2007) – LaCie today announced its first wide format, wide gamut LCD. The LaCie 526 Monitor, a 25.5” LCD in the new 500 Series range, is ideal for digital photography, prepress, CAD, video editing and creative design. It offers a combination of the best LCD panel technology available and advanced calibration tools for professional applications where color accuracy is a critical requirement.

Thursday, April 19, 2007

Alien Skin Software Releases Macintosh Universal Plug-ins

Raleigh, NC (April 17, 2007) — Alien Skin Software today released Macintosh Universal updates for all their Photoshop plug-ins: Snap Art, BlowUp, Exposure, Eye Candy 5: Textures, Eye Candy 5: Nature, Eye Candy 5:Impact, Xenofex 2, Image Doctor, and Splat!. These updates are compatible with the upcoming Photoshop CS3 release from Adobe Systems, Inc. Alien Skin’s Universal plug-ins provide a significant performance increase on Intel-based Macintosh computers.

Wednesday, April 11, 2007

JUNE 15: Capture A Natural Scene

WHEAT RIDGE, CO. The second annual Nature Photography Day will be observed on Friday, June 15. According to Kathy Adams Clark, president of the North American Nature Photography Association (NANPA), “June 15 is the perfect date to celebrate nature photography. The birds, butterflies, trees, and flowers are in perfect condition with the onset of summer. I encourage everyone to get out and capture a scene by using a camera.”

Wednesday, April 11, 2007

Peering Beneath the Surface

“To photograph truthfully and effectively is to see beneath the surfaces and record the qualities of nature and humanity which live or are latent in all things.  Impression is not enough.” — Ansel Adams

Friday, March 16, 2007

Sony Unveils New Professional Digital Photo Printer Lineup

LAS VEGAS – Sony Electronics is expanding its line-up of professional digital photo printers with the introduction of new and enhanced models at the Photo Marketing Association show.

Friday, March 16, 2007

M-ROCK Announces EXTREME Camera Bag Line

Las Vegas -  M-ROCK announces the M-ROCK EXTREME line of camera bags. The EXTREME line includes 22 unique items including mini point n’ shoot digital camera bags, medium digital camera and digital camcorder bags, lens bags, V-shaped top load holster bags, square gadget SLR bags, backpacks and sling bags, as well as accessory items such as a modular belt, camera strap, memory card wallet and a padded U shaped lens cradle. M-ROCK EXTREME bags range in price from $10 up to $250 and offer the most EXTREME protection, functionality and durability.

Friday, March 16, 2007

Sony Debuts Its First Wireless Cyber-shot Digital Camera

LAS VEGAS – Sony is advancing wireless digital photo sharing with today’s introduction of the 6-megapixel Cyber-shot DSC-G1 digital camera.

Friday, March 16, 2007

New Sony Cyber-shot Digital Cameras

Las Vegas - Responding to the growing demand for super zoom digital cameras, Sony is introducing its new 8-megapixel DSC-H9 and DSC-H7 models. Designed to appeal to families with budding athletes in their broods, the cameras debut Sony’s new advanced sports shooting mode.

Friday, March 16, 2007

Panasonic and Leica Announce First Leica D LENS with 300mm Range

Las Vegas, NV – Panasonic and Leica Camera today announced that they have launched the development of a new Leica D large-diameter telephoto zoom lens, specifically designed for Panasonic’s first digital SLR camera, the LUMIX DMC-L1 and other Four Thirds System compatible digital SLR cameras. The new LEICA D VARIO-ELMAR 14-150mm/F3.5-5.6 ASPH./ lens will also feature Panasonic’s MEGA O.I.S. (Optical Image Stabilizer) and become the first Leica D lens with range up to 300mm.

Friday, March 16, 2007

Lexar High-Capacity Platinum II CompactFlash and Memory Stick PRO Duo Cards

Fremont, Ca. – Lexar, a leader in advanced digital media and accessories, announced today that the company has further increased the capacity of its widely popular Platinum II flash memory card line-up by introducing a Platinum II 4GB CompactFlash® (CF) card and Platinum II 2GB and 4GB Memory Stick PRO Duo flash cards. Ideal for those who live a digital lifestyle and embrace digital imaging, video, and music, the new Platinum II CF and Memory Stick PRO Duo cards are tailored to address the sweet-spot functionality of prosumer digital SLRs and popular point-and-shoot digital cameras, including high-resolution still image and full-motion video capture at VGA resolution – both of which create large files.

Friday, March 16, 2007

SanDisk Unveils 8-Gigabyte SanDisk Ultra II SDHC Card

LAS VEGAS, NEVADA – SanDisk Corporation (NASDAQ: SNDK) today introduced an 8-gigabyte (GB)1 SanDisk Ultra II SD™ High Capacity (SDHC) card to meet the growing demand for more photo and video storage. The new cards can store over 4,000 high-resolution pictures or up to 15 hours of MPEG 4 video2. The announcement was made at the Photo Marketing Association (PMA) Show at the Las Vegas Convention Center, where SanDisk is displaying its photographic products in Booth G191 on Level 1 of the South Hall.

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