SAN JOSE, Calif., — April 11, 2011 — Adobe Systems Incorporated (Nasdaq:ADBE) today announced the new Adobe® Creative Suite® 5.5 product line (see separate releases), enabling designers and developers to target popular and emerging smartphone and tablet platforms, as the revolution in mobile communications fundamentally changes the way content is distributed and consumed. Substantive advances to HTML5, Flash authoring, digital publishing and video tools as well as new capabilities that kick-start the integration of tablets into creative workflows, anchor the new Adobe Creative Suite 5.5 product family.
This launch marks a major change to Adobe’s product release strategy for Creative Suite, the industry-leading design and development software for virtually every creative workflow across print, video, mobile and online media. Adobe now plans to have milestone Creative Suite product introductions at 24-month intervals and – starting with Creative Suite 5.5 – significant mid-cycle releases designed to keep the worldwide creative community ahead of the latest advances in content authoring.
Today also sees Adobe debut an affordable and flexible subscription-based pricing plan, attractive to customers that want to get current and stay current on Creative Suite products, have project-based needs, or try the software for the first time. New Subscription Editions ensure customers are always working with the most up-to-date versions of the software, without the upfront cost of full pricing. With subscription pricing customers can use flagship products, such as Adobe Photoshop® for as little as US$35 per month, Adobe Design Premium CS5.5 for US$95 per month, Adobe Creative Suite 5.5 Master Collection for US$129 per month.
“Creative Suite 5.5 will drive the development of new digital experiences across devices, including all major smart phones and tablets,” said Shantanu Narayen, president and chief executive officer, Adobe. “As publishers, media companies, advertisers and enterprises transform the way they develop and distribute their content, Adobe will be there to support them with technology innovations in content creation, management, measurement and distribution.”
Mobile Development for Android, BlackBerry Tablet OS and iOS
The new Creative Suite 5.5 Web Premium Suite (see separate release) is packed with innovations in HTML5 and Adobe Flash authoring tools, empowering customers to create, deliver and monetize rich content and applications for virtually any screen. This release helps enable designers and developers to deliver mobile applications on Android™, BlackBerry® Tablet OS, iOS and other platforms; create rich browser-based content across screens using HTML5; and leverage Flash Player to deliver premium video content, casual games and rich Internet applications.