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Monday, July 9, 2012

Nik Software Releases HDR Efex Pro 2

New version offers improved interface and performance

•  NEW: Full White Balance Control — Take full advantage of the white balance in an image with a new Tint slider, which along with the Temperature slider, can be applied both globally as well as selectively using U Point technology
•  NEW: History Browser — Easily review adjustments and different HDR looks via the History Browser which records every enhancement used in an editing session
•  NEW: Extended Language Support — International users benefit by the addition of Brazilian Portuguese and Chinese (Simplified and Traditional) to a list of languages that includes English, French, Spanish, German, Italian, and Japanese
Pricing and Availability
HDR Efex Pro 2 is available now in English only directly from Nik Software (www.niksoftware.com). HDR Efex Pro 2 will be available soon in other languages. Customers may also purchase through specialty camera and national resellers. A complete list of Nik Software resellers may be found at www.niksoftware.com/resellers.
The suggested retail price of HDR Efex Pro 2 is $99.95. Upgrades from the first version are $49.95. Customers in the U.S. who purchased HDR Efex Pro or a Complete Collection bundle after June 9, 2012 are eligible for a free upgrade. Registered customers will be emailed instructions for accessing their free software. To order HDR Efex Pro 2, visit www.niksoftware.com/hdrefexpro.
HDR Efex Pro 2 is Windows and Mac compatible and installs as a plug-in for Adobe® Photoshop® CS5 or later, Adobe Photoshop Lightroom® 3 or later, and Apple® Aperture® 3 or later. For more information about HDR Efex Pro 2, including video tutorials, live online training, and a free 15-day fully functional trial version, please visit: www.niksoftware.com/hdrefexpro.
About Nik Software
Nik Software, Inc. develops award-winning desktop and mobile software solutions and technologies for the professional digital imaging and consumer photography markets. Established in 1995, Nik Software has become the recognized leader in digital photographic products and technologies, including its patented U Point® technology. The company's products have won over 100 top industry awards for quality and innovation. Its first ever mobile app, Snapseed received iPad App of the Year in the App Store Rewind 2011 and the International TIPA Award 2012 for Best Mobile Photo App. In 2011, the company earned the International TIPA Award for Best Photo Software for its Complete Collection of professional photography products, which includes Color Efex Pro, HDR Efex Pro, Sharpener Pro, Silver Efex Pro, Viveza, and Dfine. For more information, visit www.niksoftware.com.


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