LAS VEGAS, NV (January 5, 2011) – Panasonic today introduced two sleek and stylish digital cameras to its 2011 LUMIX line – both of which are ideal for sophisticated users who want rich and easy-to-use features delivered in a small and attractive package. The LUMIX DMC-FH27 and LUMIX DMC-FH25 shoot high-quality 16.1 megapixel images and combine a 28mm wide-angle*1 LEICA DC lens with a powerful 8x optical zoom to take amazing photos. Redesigned with an easy-to-hold grip and slim and stylish profile, both models feature large Intelligent LCDs, 720p High Definition (HD) video recording and an advanced iA (Intelligent Auto) for ease of use.
“The new Panasonic LUMIX FH27 and LUMIX FH25 build on the momentum from last year’s introduction of the popular FH Series, which consumers loved for their size and performance,” said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company. “These digital cameras pack a powerful punch in a sleek, stylish design – from the wide-angle LEICA lens to the formidable zooming and smart features like Panasonic’s advanced iA. Panasonic’s goal with the FH Series is to provide consumers with high-quality features in a pocket-able, easy-to-use camera that does not sacrifice style.”
At the core of the LUMIX FH27 and LUMIX FH25 is the Venus Engine VI image processor with Intelligent Resolution technology for shooting clear and crisp digital photos and videos. The cameras feature a fast response time with shutter release lag times as short as approximately 0.005 seconds and, by adding Sonic Speed AutoFocus (AF), users can easily capture spur-of-the-moment photos. Using Intelligent Resolution technology, the Intelligent Zoom extends the powerful 8x optical zoom to increase to 10x equivalent without compromising picture quality.
Panasonic’s popular iA mode, a suite of technologies that engage automatically – with no setting changes needed by the user – makes it easy for anyone to take beautiful photos. The LUMIX FH27 and LUMIX FH25 feature two new iA functions – AF (Auto Focus) Tracking and Intelligent Exposure. AF Tracking locks onto any subject and keeps it in focus even if it moves, while the Intelligent Exposure optimizes the exposure for each part of an image, preventing blocked shadows and blown highlights and helping ensure that gradation and details are reproduced beautifully. The automatic backlight compensation function activates whenever the camera detects the subject is in backlight. Other features of Panasonic iA, which can be engaged with a dedicated button, include: