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Thursday, May 12, 2011

Panasonic LUMIX G3


Features a 16-megapixel sensor and 1920x1080 full HD video

SECAUCUS, NJ (May 12, 2011) – Panasonic today announces a new addition to the LUMIX G Series of Compact Systems Cameras (CSC), the LUMIX DMC-G3, the company's smallest and lightest digital interchangeable lens camera with a viewfinder to date*1. This new class of CSC offers a lighter weight and smaller size not seen in traditional DSLRs, thus providing greater portability and creative control.

The LUMIX G3 features a new 16.0-megapixel sensor that produces rich, true-to-life, high quality images, plus 1920 x 1080 full-High Definition (HD) video recording capability with stereo sound in AVCHD. The Panasonic LUMIX G3 is the ideal hybrid, offering superb still and video capabilities with easy-to-use features so users at any level can create professional-quality images.
 
"With the LUMIX G3, Panasonic offers an extremely light compact system camera that is easy to use, thanks to a touch-control LCD, yet still maintains powerful and creative features to appease the more advanced photographer," said Darin Pepple, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company. "With new features that enhance photo and video quality, the LUMIX G3 offers exceptional image quality that a photographer at any level would be excited about using to capture their experiences."
 
For the camera traditionalist, the LUMIX G3 provides a traditional DSLR-like experience with an external Mode dial for quick access to common modes like Program, Shutter and Aperture Priority, Manual. Additional dial settings include two Custom Modes, Scene Modes and a Creative Control Mode. The LUMIX G3 provides a dedicated video button that can be used to switch to video capture quickly without changing modes.

Like most traditional DSLRs, the LUMIX G3 provides a built-in flash and hotshoe for connecting optional LUMIX flashes. For many, a traditional eyelevel viewfinder is still a must have, so the LUMIX G3 meets this demand with an eye-level electronic viewfinder that projects a high resolution 1.44m-dot image with 100% field of view (800x600, 0.7x magnification). In addition, color breakup has been improved when compared to the LUMIX G2.
 
To enhance operability and ensure it's user-friendly, the LUMIX G3 features touch-control shooting, which lets photographers focus on the subject by simply touching it on the large, 3-inch high-resolution LCD touch screen. Once locked on the subject by a touch, the LUMIX G3 tracks the subject, even if it moves, with Auto Focus (AF) tracking. In addition to its 23 Area Auto Focusing Points, the LUMIX G3 features new Pinpoint AF. Pinpoint AF allows extremely precise near–pixel-level focus point setting at the touch of a finger. For example, unlike DSLRs that limit the number of fixed hardware focus points, Panasonic's Pinpoint AF can be set by touch control to very fine points anywhere on the LCD.


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