CES, Las Vegas – January 5, 2011 -Samsung Electronics Co. Ltd, a global leader in digital media and digital convergence technologies, today announced the launch of the two latest point-and-share camcorders in its 2011 portfolio. The Full HD HMX-P300 and HMX-P100 have been designed for those who love sharing videos with friends and family, and enjoy capturing film spontaneously and uploading just as quickly. Stylish, pocket-sized and affordable, the HMX-P300 and HMX-P100 have been created to be carried anywhere, and make uploading and sharing special moments both easy and fun.
The HMX-P300 and HMX-P100 follow the Samsung HMX-E10 model, bringing with them the latest developments in Samsung imaging technology, ultimately comprising some of the best value point-and-share camcorders on the market. Key developments including a 5M BSI (Back Side Illuminated) CMOS sensor, which dramatically improves low-light recording and HD movie recording, are available in the P100. The HMX-P300 and HMX-P100 are also the ultimate point-and-share camcorders for those who want to upload their videos quickly and easily. Through the new One Touch Sharing feature, users can select which website they want to upload files to directly from the LCD screen. Both point-and-share camcorders come with advanced Intelli-Studio 2.0 software pre-installed so it’s easy to connect to a PC and start sharing straight away.
The HMX-P300 is also specially adapted to make video capture easy from any angle, by including a 3x Optical Zoom and Pivot Recording Mode, enabling you to capture greater detail at any occasion, such as concerts or sporting events, in horizontal or vertical frames. The 3x Optical Zoom allows you to record in clear and brilliant detail while on-the-go, without sacrificing video quality. The 3” 230K pixel Touch LCD screen can also rotate to give multiple shooting angles that allow the user a full, clear view of their subject without sacrificing the shot through portrait or landscape orientation. To make sure that you don’t miss any of the action, the Samsung HMX-P100 is also built with an LCD screen that has an 80-degree viewing angle, so no matter how you’re holding your point-and-share camcorder, you’ll enjoy a clear view every time. Both point-and-share camcorders can also function as cameras, with 8M Pixel (HMX-P300) and 5M Pixel (HMX-P100) still image capture.
“The HMX-P300 and HMX-P100 are the perfect point-and-share camcorders for customers who get as much enjoyment in sharing their videos as they do from capturing them,” said Mr. Hyunho Chung, Executive Vice President and Head of the Digital Imaging Business, Samsung Electronics. “Sharing our videos with friends and family through social networking sites and blogs is one of the great pleasures in capturing live footage, and we’ve used the latest Samsung technology to make this easier than ever. These point-and-share camcorders are ideal for anyone who has a busy lifestyle, but still enjoys capturing and sharing eye-catching moments on-the-go. They’re small and stylish enough for you to want to take everywhere.”